There are two kinds of
“
There are two kinds of companies,
those that work to try to charge more and
those that work to charge less.
We will be the second.
”
Meaning
This quote means choose the business model that charges less and delivers value rather than maximizing price.
About Author
Jeff Bezos
Jeff Bezos is an American entrepreneur and founder of Amazon, widely recognized for his innovation in e-commerce and space exploration. His quotes often reflect entrepreneurship, risk-taking, and long-term vision. Bezos inspires business leaders, innovators, and entrepreneurs to pursue bold ideas, embrace experimentation, and scale ventures with persistence and strategy.
Related Quotes
“ You don't want to negotiate the price of simple things you buy every day. ”
This quote means people hate negotiating over simple everyday purchases, so simplicity and fixed expectations reduce friction.
“ Hire people who are right a lot. ”
This quote means prioritize people who are right frequently—accuracy beats ego.
“ Put the customer first. Invent. And be patient. ”
This quote means put customers first, invent to improve, and stay patient as outcomes take time.