It’s not an experiment if
“
It’s not an experiment if you know it’s going to work.
”
Meaning
This quote means experimentation is uncertainty; once you already know it will work, it is no longer a real test.
About Author
Jeff Bezos
Jeff Bezos is an American entrepreneur and founder of Amazon, widely recognized for his innovation in e-commerce and space exploration. His quotes often reflect entrepreneurship, risk-taking, and long-term vision. Bezos inspires business leaders, innovators, and entrepreneurs to pursue bold ideas, embrace experimentation, and scale ventures with persistence and strategy.
Related Quotes
“ The best customer service is if the customer doesn’t need to call you, doesn’t need to talk to you. It just works. ”
This quote means excellent customer service is proactive and invisible—customers shouldn’t have to call.
“ There are two kinds of companies, those that work to try to charge more and those that work to charge less. We will be the second. ”
This quote means choose the business model that charges less and delivers value rather than maximizing price.
“ We work backwards from the customer’s needs. ”
This quote means start from customer needs, then work backward to decide what to build.